English | 简体中文 | 繁體中文 | 한국어 | 日本語
Tuesday, 13 October 2009, 11:19 HKT/SGT
Share:
    

Source: AdAsia 2009
AdAsia09 Targets to Redefine the Future of Asian Brands

KUALA LUMPUR, Oct 13, 2009 - (ACN Newswire) - AdAsia09, organised under the auspices of the Asian Federation of Advertising Associations (AFAA), targets to attract more than 600 leaders from the advertising and marketing communications industry.

Malaysia agreed to host AdAsia09 following Pakistan's withdrawal late last year.

"Social and economic issues, and the current economic downturn has forced all of us in the industry to re-evaluate our goals and redefine how we need to market our brands in the future," says Peter Das, Organising Chairman of AdAsia09. "We agreed to host AdAsia, despite numerous obstacles, for the sake of the industry, and more importantly, to ensure that we work collectively to address critical issues affecting Asian brands."

Adds Das: "Organising such an event normally takes four years. We had less than one year, and fortunately, financial support from Dentsu Japan and Hakuhodo, helped us get the show on the road. We have agreed to lower the registration fee to RM1,800 per person from all accredited associations, GLCs, and government agencies and ministries to attract as many Malaysian delegates as possible."

The theme for AdAsia09 is "Asia: Redefining the Future" with discussions and presentations over two days on The Age of Responsibility for Asian Brands and Thriving in Uncertain Times.

"AdAsia09 is the biggest gathering of advertising and marketing communications thought leaders whose mission will be to raise standards in strategic thinking and creative innovation, redefine geographic boundaries to reach more consumers, and share resources cooperatively," says Datuk Vincent Lee, President, Association of Accredited Advertising Agents Malaysia (4As).

Datuk Lee urges all locally affiliated associations to support AdAsia09 with a strong representation of Malaysian delegates.

"This is the premier event for advertising professionals in Asia," states Das. "We want to be able to host a memorable event and make Malaysia proud."

Delegates from India, Japan, Pakistan, Taiwan, China, Indonesia, Singapore, and Bangladesh are expected to attend AdAsia 09, to be held from 22 - 24 October at KLCC. Malaysia is hosting AdAsia for the second time, the first being in 1990.

Das adds that speakers scheduled for AdAsia09 are highly respected pioneers from their respective industries. "They come from various industries and have proven credentials to offer valuable insights."

The ten-speaker line-up includes renowned marketers such as Kenji Shiratsuchi from Dentsu, Jez Frampton from Interbrand, Maria Brown from Asia Food Channel, Richard Basil-Jones from Nielsen Worldwide, Bharat Kumar Ranga from Zee Entertainment Enterprise, and Allyson Steward-Allen from International Marketing Partners.

For more information on AdAsia09 and registration details, call (603) 7958-5535. Interested parties can also register online via www.adasia09.com.

About AdAsia 2009

The redefinition of Asia's global reorientation in view of the socio-economic challenges pervading the continent is the theme of the 26th AdAsia 09.

With much of Asia facing unprecedented economic, environmental and political challenges, the Congress with its topic Asia-Redefining the Future promises to explore the immense role that communications can play in reaching the world's greater influencer - the ordinary consumer.

Kuala Lumpur is proud to play host to this defining event - we are, after all, a diverse nation that has seen the confluence of people and cultures evolve over hundred of years and are ourselves on the threshold of changes that will re-write the country's history.

Showcasing futuristic business trends for 2009, we invite you to join the best marketing gurus in redefining your future in the top marketing, media and advertising network event of the year Ad Asia 2009. Please visit www.adasia09.com.



Contact:
Joelle Low
Project Executive
AdAsia09
Mobile: +6 010 219 5923
tel: +6 03 7958 5535
fax: +6 03 7957 6535
URL: www.adasia09.com


Source: AdAsia 2009

Topic: Trade Show or Conference
Sectors: IT Individual, Broadcast
http://www.acnnewswire.com
From the Asia Corporate News Network


Copyright © 2018 ACN Newswire. All rights reserved. A division of Asia Corporate News Network.

 
Multimedia
AdAsia09 Targets to Redefine the Future of Asian Brands
View Image
 

Latest Press Releases
How to get the most fuel out of microalgae?  
Dec 14, 2018 00:00 HKT/SGT
Ingredion Invests $140 Million to Accelerate Growth in Plant-Based Proteins  
Dec 13, 2018 23:00 HKT/SGT
Sino Gas Holdings Group Limited Announces Details of Proposed Listing on the Main Board of The Stock Exchange of Hong Kong Limited  
Dec 13, 2018 20:09 HKT/SGT
NSITEXE Develops Test Chip with Next-generation Semiconductor IP Core Called a DFP  
Dec 13, 2018 17:33 HKT/SGT
Hong Kong Exports Tipped to Grow 5% in 2019  
Dec 13, 2018 17:30 HKT/SGT
NEC: Members Selected for the Research Program for the Development of a Quantum Annealing Machine Enabling High-Efficiency, High-Speed Processing  
Dec 13, 2018 16:37 HKT/SGT
Mitsubishi Motors to Relocate to a New Headquarters  
Dec 13, 2018 16:20 HKT/SGT
Quanta Acquires Stake in Nigeria Lottery ILGL   
Dec 13, 2018 12:00 HKT/SGT
Production Milestone for Pratt & Whitney GTF PW1200G Engine at Mitsubishi Heavy Industries Aero Engines in Japan  
Dec 13, 2018 09:28 HKT/SGT
WARC launches Marketer's Toolkit 2019  
Dec 12, 2018 16:30 HKT/SGT
More Press release >>
Copyright © 2018 ACN Newswire - Asia Corporate News Network
Home | About us | Services | Partners | Events | Login | Contact us | Privacy Policy | Terms of Use | RSS
US: +1 800 291 0906 | Beijing: +86 10 8405 3688 | Hong Kong: +852 2217 2912 | Singapore: +65 6304 8926 | Tokyo: +81 3 6721 7212

Connect With us: