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Monday, 17 August 2015, 15:00 HKT/SGT
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Source: Spikes Asia
Facebook Hackathon at Spikes Asia

SINGAPORE, Aug 17, 2015 - (ACN Newswire) - Each year at Spikes Asia, young creative professionals from all over the region attend the event to network, share and learn from the best creative talents in the industry. This year, aspiring young creative talents will now have the opportunity to put their creative thinking to good use, towards a good cause.

Facebook will be organising a two-day creative hackathon, with guidance and mentorship from the company's top regional creative talent Fergus O'Hare, Head of Creative Shop for Facebook in APAC.

Eligible only to delegates at Spikes Asia (working in teams of two), the hackathon aims to drive creative and innovative ideas for a non-profit organisation, based on a brief which will be shared at the start of the two-day hackathon.

The winning team will receive a prize fund amounting to US$50,000 (in kind and cash) for their campaign idea. The overall prize fund will ensure the winning idea is executed on the platform, providing an opportunity for the participants to gain recognition within the region.

Andrea Hayes, Festival Director, Spikes Asia, says, "The opportunity to get mentorship from the Facebook team alongside the chance to be able to execute a campaign on the platform is a unique one. With advertising on the platform now taking a significant proportion of global media spend, clearly creating effective content for Facebook is a skill that needs to be honed."

Competition criteria:
The competition is open to copywriters, art directors and strategic planners under the age of 30. Teams must be made up of two competitors working in advertising/communications businesses. More details about how to participate in the hackathon can be found at: www.spikes.asia//attend/the_festival/facebook_hackathon/.

The Festival takes place from 9 - 11 September in Suntec, Singapore and closes with the highly anticipated Spikes Asia Awards Ceremony.

About Spikes Asia

The Spikes Asia Festival of Creativity, celebrating and inspiring Asia-Pacific creativity in advertising. Suntec City, Singapore, 27-29 September, 2017. Building on 30 years of the illustrious Spikes Awards, the Spikes Asia Festival of Creativity is the result of a collaboration between the organisers of Cannes Lions and Haymarket, publishers of Campaign Asia Pacific.

The Festival provides the region's growing creative and advertising industry with a platform to network and exchange ideas, bringing together some of the finest creative thinkers from across the region and around the world. Spikes Asia, attended by over 1,800 delegates in 2016, offers an inspirational programme of seminars, tech talks and forums, focusing on creativity and learning, exhibitions of creative work from Asia-Pacific, networking events in the evening and the Spikes Asia award show.

The Spikes Awards, judged by leading international and regional creatives, honour the best creative work in the categories of Film, Print, Outdoor, Radio, Digital, Integrated, Direct, Promo & Activation, Media, Print Craft, Film Craft, Design, Mobile, PR, Branded Content & Entertainment, Healthcare and Innovation.

Incorporating Tangrams Effectiveness @ Spikes brings 15 years of celebrating Effectiveness and Strategy under one roof. The Tangrams celebrate the latest thinking in marketing effectiveness and showcase the very best examples of effective brand building from Asia Pacific. The Tangrams awards honour clients and their agencies for marketing strategies that deliver solid results to transform businesses and brands in categories for Effectivenss, Digital Strategy, Media Strategy, Data & Analytics and e-commerce.

Ascential Events

Ascential powers the prestigious Cannes Lions festival for the branded communications industry, the world's premier payments and financial services congress Money20/20, Spring Fair/Autumn Fair, the global fashion trend forecasting service WGSN, environmental risk data business Groundsure, e-commerce analytics provider One Click Retail and advisory and business services firm, MediaLink.

Ascential Events is part of Ascential plc, which transforms knowledge businesses to deliver exceptional performance. Ascential plc is a global business-to-business information company that informs and connects the business world in 150 countries through market-leading Exhibitions & Festivals and Information Services. Ascential's premium products enable focus, growth and value. The company provides customers with world class content and connections empowering their businesses to be the best informed and best connected. www.ascential.com

About Haymarket Media Group

The Haymarket Media Group established in 1957 is the largest privately-owned magazine publisher in the UK, and one of the fastest growing media companies globally. The principal business is centred around its consumer, business, professional and customer publications. These are complemented by digital platforms and live events, including extensive exhibitions, conferences and awards. The Group's global expansion comes from wholly owned subsidiaries, joint ventures and extensive licensing of key magazines to other publishers.

In Asia from their offices in Hong Kong, Mumbai and Singapore, Haymarket Media Ltd publish market-leading titles Campaign Asia-Pacific, Finance Asia, Asian Investor, CEI Asia Pacific and Campaign India. In addition Haymarket organise a number of the region's leading industry awards and conferences relating to the communications and finance sectors. For more information about the Haymarket Media Group see www.haymarket.com.

Contact:
Camilla Lambert
Press & PR Manager
Spikes Asia Festival of Creativity
[email protected]
+44 20 3033 4000
http://www.spikes.asia


Source: Spikes Asia

Topic: Trade Show or Conference
Sectors: Advertising
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