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Friday, 13 May 2016, 23:32 HKT/SGT

Source: Loyyal
Loyyal Announces Loyalty Industry Expert to Join the Board of Advisors

NEW YORK, NY, May 13, 2016 - (ACN Newswire) - Loyyal today announced loyalty industry expert, Stuart Evans, as a strategic addition to its growing board of advisors.

Stuart has over twenty years of international client and agency side loyalty programme design and management experience. He has worked across multiple B2B and B2C market segments. He is a well recognised speaker and thought leader in loyalty marketing and holds a Masters Degree in Strategic Marketing including research into customer motivators in loyalty relationships.

"We are thrilled to welcome Stuart to the team. He brings with him a wealth of experience and knowledge which will help to shape Loyyal's approach to clients as we bring our focus now to business development and using our blockchain and smart contract technology to benefit the loyalty industry," said Greg Simon, CEO & Co-Founder Loyyal. "Loyyal is the industry leader in distributed ledger solutions for the loyalty and rewards industry. It is the only industry we focus on, because we are passionate about it."

"I am delighted to be working with Loyyal's proprietary loyalty ecosystem, and with forward thinking clients to achieve an industry breakthrough that will excite customers, improve loyalty economics and offer the loyalty industry as a whole, new forward momentum," said Stuart Evans, Advisor to Loyyal. "Recognising early, the potential for disruption with Blockchain technology specifically in the loyalty space, the team at Loyyal invested to get ahead of the game."

Loyyal recently announced a strategic partnership with Deloitte, who works with many of the world's most admired brands and Fortune 500 companies, to build loyalty and rewards blockchain solutions for companies worldwide. In addition to this, Loyyal are also establishing a strong presence in Dubai with their recent membership to the Dubai Global Blockchain Council and participation in the upcoming Dubai Blockchain Conference later this month.

About Loyyal

Loyyal is reinventing how loyalty is created and rewarded. Loyyal is the universal loyalty and rewards platform, built with blockchain and smart contract technology. It introduces interoperability to the currently fragmented industry, multi-branded coalitions, superior program liability management and dynamic issuance/redemption options customized for each unique relationship. The "Internet of Loyalty"(TM).

For media inquiries, please contact Sean Dennis (Co-founder & COO): [email protected]

Topic: Press release summary
Sectors: Cards & Payments, Retail & eCommerce, Cloud & Enterprise, E-commerce, FX & Digital Currencies
From the Asia Corporate News Network

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