|Thursday, 24 August 2017, 15:30 HKT/SGT|
|To counter piracy, the Philippines needs "High quality, convenient and legal content" says CASBAA in its "Philippines in View 2017 Report"|
MANILA, Aug 24, 2017 - (ACN Newswire) - The "Philippines in View 2017" Pay-TV conference, hosted by regional industry body CASBAA, on 30 August 2017 at the Marriott Hotel in Manila, will highlight the country's role as a continuing growth market for digital video in all its forms. However, the Philippines is also a market likely to face growing challenges from online video piracy as broadband infrastructure improves.
At the Conference, CASBAA will launch its "Philippines in View 2017" Market Report which encompasses an exclusive of study of younger urban consumers in the Philippines.
The CASBAA study reconfirms that Filipino youth audiences in particular, continue to seek out unauthorised, pirated video content. Some 86 percent of survey respondents admitted to downloading pirated content from flash memory sticks. "But that will change -- and soon", said John Medeiros, CASBAA's Chief Policy Officer "as this is relatively low-tech".
The study revealed that the vast majority of consumers in the Philippines said they would consume more (legal and pirated) TV content as soon as they can secure improved internet connectivity.
"And that's why the TV industry in the Philippines, and around the world, urgently needs to run fast and work hard to place high-quality, convenient and legal content options in front of consumers to prevent the pirate syndicates from easily winning them over", said Medeiros.
As a curtain raiser, the conference will be keynoted by Carlo Katigbak, President & CEO, ABS-CBN Corporation.
The day-long program, features C-Suite speakers drawn from the leading Cable TV and Direct-to-Home satellite TV systems in the Philippines, as well as the most powerful regional satellite operators, fixed line and wireless broadband distributors.
With content creation and distribution at the sharp-end of consumer relationships, discussions on accurate audience measurement will play a central role during the information packed day.
The packed agenda will also include a review of the fast-expanding mobile broadband environment in the Philippines, the development of local-language OTT services and the central role served by satellite services in a country with more than 6,000 islands.
For further information on the "CASBAA Philippines in View 2017" Conference on 30 August and its 2017 findings on Pay-TV piracy in the Philippines contact [email protected]. For the full programme of speakers, topics and leading event sponsors click here. http://casbaaevent.com/events/casbaa-philippines-in-view/
CASBAA is the Asia Pacific region's largest non-profit media association, serving the multi-channel audio-visual content creation and distribution industry. Established in 1991, CASBAA has grown with the industry to include digital multichannel television, content, platforms, advertising, and video delivery. Encompassing some 500 million connections within a footprint across the region, CASBAA works to be the authoritative voice for multichannel TV; promoting even handed and market-friendly regulation, IP protection and revenue growth for subscription and advertising, while promoting global best practices. For more information, visit www.casbaa.com
Tel: +852 2854 9913
Topic: Trade Show or Conference
Sectors: Broadcast, Daily News, Local
From the Asia Corporate News Network
Copyright © 2017 ACN Newswire. All rights reserved. A division of Asia Corporate News Network.
|CASBAA Releated News|
|Sept 7, 2017 20:00 HKT/SGT|
|A Critical Time for Philippines' Pay TV Regulators and Political Leadership to Act|
|July 3, 2017 11:00 HKT/SGT|
|CASBAA Taiwan in View 2017 - Taiwan digital video still underperforming|
|June 19, 2017 17:00 HKT/SGT|
|CASBAA Taiwan in View 2017 - OTT driving Taiwan multichannel video|
|June 5, 2017 13:40 HKT/SGT|
|Consumers Lose Big From Buying Illicit Streaming Services|
|May 23, 2017 17:00 HKT/SGT|
|CASBAA Satellite Industry Forum 2017 - The competition is fierce|
|May 16, 2017 19:00 HKT/SGT|
|CASBAA Satellite Industry Forum 2017 - The 'Need to Know' for Asia|
|Apr 3, 2017 16:00 HKT/SGT|
|Child Rights Award 2017: A call to broadcasters|
|Feb 23, 2017 10:20 HKT/SGT|
|CASBAA OTT Summit 2017: Digital Transformation - How is Over-The-Top (OTT) Redefining Media|
|Jan 16, 2017 19:30 HKT/SGT|
|CASBAA Warns Indian TV Regulations Threaten Investment|
|Jan 10, 2017 17:30 HKT/SGT|
|Record-Breaking Asia's Got Talent Set to Return to AXN|
|More news >>|