|Thursday, 22 February 2018, 12:00 HKT/SGT|
|Fashion Hong Kong's UK Debut Promotes City's Design Prowess|
HONG KONG, Feb 22, 2018 - (ACN Newswire) - For the first time, the Hong Kong Trade Development Council (HKTDC) featured four leading Hong Kong design labels at London Fashion Week, from 16-20 February. And on 16 February evening, the HKTDC organised the Fashion Hong Kong Fashion Presentation and Cocktail Reception at London's Somerset House, which attracted more than 600 buyers, media representatives and fashion experts, fostering the exchange between the UK and Hong Kong fashion industry players. Several celebrities and fashionistas were among the attendees, including Mathew Anderson, CEO of British designer label Jenny Packham.
The Hong Kong fashion design line-up in London were: Yi Chan and Lary Cheung (Brand: HEAVEN PLEASE+), Vickie Au (Brand: HOUSE OF V), Dora Chu (Brand: Maison Vermillion) and Glori Tsui (Brand: METHODOLOGY). The 4 participating brands have their own unique character and the diverse mix has illustrated the wide variety of Hong Kong fashion. Local fashion bloggers as well as international fashion media attended the Fashion Hong Kong Fashion Presentation and Cocktail Reception, including WWD, Business of Fashion and Wonderland.
- Debut appearance at London Fashion Week
Fashion Hong Kong is a series of international promotions organised by the HKTDC to raise the global profile of Hong Kong fashion designers and labels. Since 2015, Fashion Hong Kong has been staging world-class runway shows at major international fashion events, including at New York Fashion Week, Copenhagen Fashion Week and Tokyo Fashion Week, to showcase Hong Kong's fashion design prowess.
Fashion Hong Kong Website: www.fashionhongkong.com
Fashion Hong Kong Instagram: @hktdcfashionhk
Photo download: http://bit.ly/2CBDyEw
Photos download: http://bit.ly/2EM4GCE
The Hong Kong Trade Development Council (HKTDC) is a statutory body established in 1966 to promote, assist and develop Hong Kong's trade. With 50 offices globally, including 13 in Mainland China, the HKTDC promotes Hong Kong as a two-way global investment and business hub. The HKTDC organises international exhibitions, conferences and business missions to create business opportunities for companies, particularly small and medium-sized enterprises (SMEs), in the mainland and international markets. The HKTDC also provides up-to-date market insights and product information via trade publications, research reports and digital news channels. For more information, please visit: www.hktdc.com/aboutus. Follow us on Twitter @hktdc and LinkedIn.
Sam Ho, HKTDC
Comms & Public Affairs
T: +852 2584 4569
E: [email protected]
Topic: Trade Show or Conference
Sectors: Trade Shows, Fashion/Apparel
From the Asia Corporate News Network
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