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Monday, 8 August 2011, 11:20 HKT/SGT
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Source: Spikes Asia
Antony Young Takes Over as Spikes Asia Media Jury President
Media Jury Members Revealed

SINGAPORE, Aug 8, 2011 - (ACN Newswire) - The Spikes Asia Media Jury, which awards excellence in media strategy, planning and execution, will now be chaired by Antony Young, formerly CEO of Optimedia US, incoming CEO Mindshare North America. He takes over from Mark Patterson, CEO of GroupM Asia Pacific, previously announced as Media jury president, who has had to withdraw due to unforeseen work commitments.

A Chinese New Zealander, Antony Young spent seven years working in Asia, initially as regional media director at Saatchi & Saatchi based in Hong Kong, after which he was appointed CEO of Zenith Media Asia launching the media agency network in 1996 and leading its roll out across the region. While under his leadership, Zenith Media was twice named Media Agency of the Year and picked up one of Asia's first ever Cannes Media Gold Lions.

In 2003, Antony transferred to London as CEO of ZenithOptimedia UK, during which time he was acknowledged by Mediaweek magazine as one of the top 25 most influential executives in UK media. In July 2006, he relocated to New York to take the reins at Optimedia US. Antony will become CEO of Mindshare North America, a role he takes on in October this year.

Antony has authored two books: Profitable Marketing Communications and Brand Media Strategy, a book that provides insights into communications planning in the digital age.

"We are delighted that Antony is able to come onboard and chair this year's Media jury, a group of very talented media professionals, with in-depth knowledge of how best media works in Asia-Pacific," said Terry Savage, Chairman of Spikes Asia. "Antony is a natural leader and a forward-thinker who has worked in different territories around the world and fully understands the cultural nuances of the region and the ever-changing media landscape," he continued.

Commenting on his chairing role, Antony Young says, "Asia Pacific is a hot bed for media creativity and innovation. We look forward to discovering the region's best."

Media Jury
- Antony Young, formerly CEO of Optimedia US, incoming CEO Mindshare North America, USA - Jury President
- Adam Ferrier, Global Head of Behavioural Science, Naked Communications, Australia
- Anita Nayyar, Chief Executive Officer - India and South Asia, Havas Media, India
- Jeffrey Seah, CEO, South East Asia, Starcom MediaVest, Singapore
- Kaoru Matsui, Managing Director, UM Japan, Japan
- Leela Nair, Managing Director, Mindshare, Singapore
- Ray Wong, Chief Executive Officer, PHD, Hong Kong
- Seth Grossman, Managing Director, Carat China, China

Judging will take place in Singapore in September. The winners will be revealed on 20 September. To submit entries, to register to attend or for more information on Spikes Asia 2011, visit www.spikes.asia

Spikes Asia is jointly organised by Cannes Lions International Festival of Creativity and Haymarket.

Key Dates

- Entries now open
- Entries deadline extension: 12 August 2011
- Delegate registration now open
- Festival Dates: 18-20 September 2011 2011

About Spikes Asia

The Spikes Asia Festival of Creativity, celebrating and inspiring Asia-Pacific creativity in advertising. Suntec City, Singapore, 27-29 September, 2017. Building on 30 years of the illustrious Spikes Awards, the Spikes Asia Festival of Creativity is the result of a collaboration between the organisers of Cannes Lions and Haymarket, publishers of Campaign Asia Pacific.

The Festival provides the region's growing creative and advertising industry with a platform to network and exchange ideas, bringing together some of the finest creative thinkers from across the region and around the world. Spikes Asia, attended by over 1,800 delegates in 2016, offers an inspirational programme of seminars, tech talks and forums, focusing on creativity and learning, exhibitions of creative work from Asia-Pacific, networking events in the evening and the Spikes Asia award show.

The Spikes Awards, judged by leading international and regional creatives, honour the best creative work in the categories of Film, Print, Outdoor, Radio, Digital, Integrated, Direct, Promo & Activation, Media, Print Craft, Film Craft, Design, Mobile, PR, Branded Content & Entertainment, Healthcare and Innovation.

Incorporating Tangrams Effectiveness @ Spikes brings 15 years of celebrating Effectiveness and Strategy under one roof. The Tangrams celebrate the latest thinking in marketing effectiveness and showcase the very best examples of effective brand building from Asia Pacific. The Tangrams awards honour clients and their agencies for marketing strategies that deliver solid results to transform businesses and brands in categories for Effectivenss, Digital Strategy, Media Strategy, Data & Analytics and e-commerce.

Ascential Events

Ascential powers the prestigious Cannes Lions festival for the branded communications industry, the world's premier payments and financial services congress Money20/20, Spring Fair/Autumn Fair, the global fashion trend forecasting service WGSN, environmental risk data business Groundsure, e-commerce analytics provider One Click Retail and advisory and business services firm, MediaLink.

Ascential Events is part of Ascential plc, which transforms knowledge businesses to deliver exceptional performance. Ascential plc is a global business-to-business information company that informs and connects the business world in 150 countries through market-leading Exhibitions & Festivals and Information Services. Ascential's premium products enable focus, growth and value. The company provides customers with world class content and connections empowering their businesses to be the best informed and best connected. www.ascential.com

About Haymarket Media Group

The Haymarket Media Group established in 1957 is the largest privately-owned magazine publisher in the UK, and one of the fastest growing media companies globally. The principal business is centred around its consumer, business, professional and customer publications. These are complemented by digital platforms and live events, including extensive exhibitions, conferences and awards. The Group's global expansion comes from wholly owned subsidiaries, joint ventures and extensive licensing of key magazines to other publishers.

In Asia from their offices in Hong Kong, Mumbai and Singapore, Haymarket Media Ltd publish market-leading titles Campaign Asia-Pacific, Finance Asia, Asian Investor, CEI Asia Pacific and Campaign India. In addition Haymarket organise a number of the region's leading industry awards and conferences relating to the communications and finance sectors. For more information about the Haymarket Media Group see www.haymarket.com.

Contact:
Amanda Benfell, 
PR & Press Manager
Spikes Asia Advertising Festival 
[email protected] 
Tel: +44 20 7728 4040
www.spikes.asia


Source: Spikes Asia

Topic: Trade Show or Conference
Sectors: Broadcast
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