SINGAPORE, Nov 16, 2012 - (ACN Newswire) - The Festival of Media Asia Awards are back for a second year, celebrating the best in media thinking and communications across the Asia. Last year, saw over 400 entries, across 16 countries with more than 200 brands represented.
The deadline for entries is 30 November 2012, while the winners will be presented at an Awards Ceremony on the 5 March 2013.
New for this year, three categories have been added: Best Engagement Strategy, Best Use of Mobile and Best Social Media Strategy.
Leading the jury is Leonardo O'Grady, director ASEAN integrated marketing communications, Coca-Cola. On his role as chair of the jury, he comments:
"These Awards are all about creative media thinking and I hope to see some illuminating insights, clear strategy and brilliant ideas - beautifully executed and concisely explained. I am honoured to be the chair of the jury for the Festival of Media Asia Awards 2013 and be part of the ensuring we, as the jury, proudly reward the best in class."
Award Categories include:
- Best Digitally Integrated Campaign
- Best Use of Mobile - NEW
- Best Engagement Strategy - NEW
- Best Social Media Strategy - NEW
- Best Communications Strategy
- Best Contribution to a Campaign by a Media Owner
- Best Entertainment Platform
- Best Event/Experiential Campaign
- Best In-store Activation
- Best Targeted Campaign
- Best Use of Content
- Best Use of Emerging Technology
- The Creative Use of Media Award
- The Effectiveness Award
- The Public Service Award
Details on each category are at http://www.festivalofmedia.com/asia/awards/categories.
Follow the conversation as it unfolds live on Twitter @FestivalofMedia and don't forget to use the hashtag #FOMA13.
Rice Communications for The Festival of Media Asia
+65 6221 8729
Topic: Trade Show or Conference
Source: Festival of Media Asia Pacific
Sectors: Broadcast, Film & Sat
From the Asia Corporate News Network
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