|Monday, 24 June 2013, 15:10 HKT/SGT|
HONG KONG, June 24, 2013 - (ACN Newswire) - The Asia-Pacific's premier multichannel TV industry association, CASBAA, today announced the dates and theme of its flagship event, the CASBAA Convention 2013. Taking place from 21-24 October 2013 at the Grand Hyatt Hong Kong, the 20th edition of the Convention will celebrate the continually evolving broadcasting industry with Change is ON THE AIR.
"We are looking to shake things up this year for the CASBAA Convention," said Christopher Slaughter, CEO, CASBAA. "While the core values of CASBAA remain the same, to inform, represent and connect, we are looking at new and different ways to improve our biggest event of the year. With this year's theme, not only are we recognizing that our industry is in a constant state of flux, but that CASBAA, too, is changing to meet the needs of our membership."
Chief among the key differences to the Convention in 2013 is the expansion of actual conference sessions from two days to three days with more emphasis on discussion, networking and the exchange of information than in previous years. Plenary sessions will continue to anchor each day with keynote speakers highlighting a variety of topics relevant to the various segments of the multichannel TV industry that CASBAA represents.
Outside of these plenary sessions will be a completely new feature of the Convention, three themed content "tracks" running concurrently during each day. Each "track" will focus on an aspect of the broadcasting industry that consistently generates buzz, news and discussion: content, technology and marketing. Delegates will have the option of customizing their Convention experience by being able to pick and choose which "track" they wish to attend based on the topic that most interests them.
"The watchword for this year's agenda is flexibility," added Slaughter. "We have created a schedule that will enable delegates to maximise their time at the Convention to their best advantage, whether attending keynote events, specific tracks in the schedule, networking or seeing what Hong Kong has to offer as a destination."
Rounding out the Convention will be a host of additional features to enhance the delegate experience including a Delegates Matching Tool (an online service to faciliate the coordination of meetings between attendees), exhibition space, a variety of informative breakfasts and lunches, networking cocktails and the always popular Convention-ending party.
Supporting the CASBAA Convention this year are sponsors Discovery Networks Asia Pacific, MEASAT, Playboy Plus Entertainment Inc., Time Warner, Turner International Asia Pacific and TV5MONDE.
For more information, please visit www.casbaaconvention.com .
Associate Director, PR & Communications
Email: [email protected]
Topic: Trade Show or Conference
Sectors: Broadcast, Film & Sat
From the Asia Corporate News Network
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