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Press Releases |
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Friday, November 10, 2023 |
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Nearly three-quarters (70%) of marketers plan to unlock the potential of Generative AI in their marketing |
Socio-political polarization, the potential of generative AI, masculinity in crisis, "sportswashing", and community-based sustainability are five key trends that have reached an inflection point and will shape global marketing strategies in 2024, as revealed in WARC's Marketer's Toolkit 2024 released today. more info >> |
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Friday, October 13, 2023 |
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WARC Digital Commerce introduces Category Insights series with new Beauty & Personal Care report |
The $430bn global beauty market is at the vanguard of innovation in e-commerce. From experimenting with video content to addressing consumer concerns about wellness, sustainability and diversity, brands are becoming skilled at selling personalized products in a virtual world. more info >> |
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Wednesday, October 4, 2023 |
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WARC expands global strategy and effectiveness awards with five new regional competitions |
Changes are being introduced to the WARC Awards for Effectiveness 2024, in association with LIONS, making the awards bigger than ever before. more info >> |
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Tuesday, October 3, 2023 |
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WARC releases The Future of Strategy 2023, a worldwide survey-led report with insights from almost 1,000 marketing strategists |
As tough economic conditions continue to squeeze client budgets, levels of optimism are lower as client bravery wanes. more info >> |
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Tuesday, June 21, 2022 |
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WARC Digital Commerce powered by Ascential is launched to help brand marketers uncover the secrets of how to win in ecommerce |
WARC, the global authority on marketing effectiveness, has today launched WARC Digital Commerce (www.warc.com/about-digital-commerce), a unique one-stop destination bringing together analysis, best practices and insights for brand marketers and ecommerce leaders to build digital platform marketing strategies and plan for success. more info >> |
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Friday, May 27, 2022 |
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New WARC Awards for Effectiveness, North America Edition, in association with LIONS, are launched |
WARC, the global authority on marketing effectiveness, has today launched the WARC Awards for Effectiveness, North America Edition (www.warc.com/awards/effectiveness/north-america). Delivered in association with LIONS (www.canneslions.com/enter/awards), using world-class expertise in award management and judging, this new competition will shine a light on marketing greatness in the region. more info >> |
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Tuesday, March 29, 2022 |
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Consumer spend on quick-service restaurants in the US to reach $296bn in 2022 as QSR brands navigate inflation, digital and disintermediation |
The US quick-service restaurant (QSR) category, which adapted at speed during COVID-19, is at the intersection of every current marketing trend and concern, and is well-placed to lead the way on how other category brands can tackle new marketing trends effectively. more info >> |
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Wednesday, March 16, 2022 |
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WARC Rankings 2022: Media 100 revealed - the world's most awarded campaigns and companies for media excellence |
WARC Rankings - Media 100, the ultimate independent global benchmark for media excellence, is now released featuring the most awarded campaigns and companies in the world. more info >> |
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WARC Rankings 2022: Creative 100 revealed - the world's most awarded campaigns and companies for creativity |
WARC Rankings - Creative 100, the ultimate independent global benchmark for marketing celebrating creative excellence, is now released featuring the most awarded campaigns and companies in the world. more info >> |
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Monday, November 22, 2021 |
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WARC and YouTube release "Brand-building at the speed of culture: The role of online video in Asia" |
Online video is where culture is being cross-pollinated between brands, creators, fans and viewers. Every minute, 300 hours of content are uploaded on YouTube. One billion hours of content are watched on the platform every day and watch time has grown by 60% in the past year. At a time of unprecedented change, online video has emerged as an opportunity for brands to stay in tune and contribute regularly to interpret and recreate culture. more info >> |
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Latest Press Releases |
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中信国际电讯CPC成为博通 (Broadcom) 战略合作伙伴 荣登VMware 云服务供应商 (VCSP) - Pinnacle更高合作级别位置
Apr 25, 2024 13:22 HKT/SGT
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中信國際電訊CPC成為博通 (Broadcom) 戰略合作夥伴 榮登VMware 雲服務供應商 (VCSP) - Pinnacle最高合作級別位置
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CITIC Telecom CPC Becomes New VMware Cloud Service Provider Pinnacle Tier Partner in the Broadcom Advantage Partner Program
Apr 25, 2024 13:07 HKT/SGT
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《"株のアルゴリズム取引"を個人投資家も実現可能に!》 株の自動売買アプリ「Trade Stand(トレスタ)」が 大幅アップデートを発表
Apr 25, 2024 12:00: JST
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Honda Reaches Basic Agreement with Asahi Kasei on Collaboration for Production of Battery Separators for Automotive Batteries in Canada
Apr 25, 2024 11:10 JST
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Elevate Your Sleep Game This World Health Day with LAC
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UNIQLO Sponsors KAWS + Warhol Exhibition Tour, Starting in Pittsburgh
Apr 25, 2024 9:00 JST
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GA-ASI Selected to Build CCA for AFLCMC
Apr 25, 2024 07:00 HKT/SGT
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FinTech Funding Continues to Surge as Second Edition of Dubai FinTech Summit Commences
Apr 25, 2024 01:47 HKT/SGT
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The South China Sea: A Nuanced Understanding Required
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Kontent.ai Introduces Mission Control and New Brand Identity, Leading a New Era of Content Management
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业聚医疗合资企业在中国内地启动TricValve临床试验
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業聚醫療合資企業在中國內地啟動TricValve臨床試驗
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OrbusNeich's Joint Venture Kicks Off TricValve Clinical Trial in Mainland China
Apr 24, 2024 18:59 HKT/SGT
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Legacy Credit Emerges as a Substantial Shareholder in VCI Global
Apr 24, 2024 18:00 HKT/SGT
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More News >> |
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