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| Press Releases |
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| Friday, April 26, 2024 |
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UK advertising reports GBP36.6bn spend in 2023 |
| The latest Advertising Association/WARC Expenditure Report, published today, shows that the UK's ad market recorded a 6.1% increase in investment to a total of GBP36.6bn in 2023; the 13th annual expansion recorded in the last 14 years. The new survey data also shows that online formats now account for over three-quarters of all UK ad spend for the first time. more info >> |
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UK advertising reports GBP36.6bn spend in 2023 |
| The latest Advertising Association/WARC Expenditure Report, published today, shows that the UK's ad market recorded a 6.1% increase in investment to a total of GBP36.6bn in 2023; the 13th annual expansion recorded in the last 14 years. The new survey data also shows that online formats now account for over three-quarters of all UK ad spend for the first time. more info >> |
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| Friday, November 10, 2023 |
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Nearly three-quarters (70%) of marketers plan to unlock the potential of Generative AI in their marketing |
| Socio-political polarization, the potential of generative AI, masculinity in crisis, "sportswashing", and community-based sustainability are five key trends that have reached an inflection point and will shape global marketing strategies in 2024, as revealed in WARC's Marketer's Toolkit 2024 released today. more info >> |
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| Friday, October 13, 2023 |
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WARC Digital Commerce introduces Category Insights series with new Beauty & Personal Care report |
| The $430bn global beauty market is at the vanguard of innovation in e-commerce. From experimenting with video content to addressing consumer concerns about wellness, sustainability and diversity, brands are becoming skilled at selling personalized products in a virtual world. more info >> |
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| Wednesday, October 4, 2023 |
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WARC expands global strategy and effectiveness awards with five new regional competitions |
| Changes are being introduced to the WARC Awards for Effectiveness 2024, in association with LIONS, making the awards bigger than ever before. more info >> |
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| Tuesday, October 3, 2023 |
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WARC releases The Future of Strategy 2023, a worldwide survey-led report with insights from almost 1,000 marketing strategists |
| As tough economic conditions continue to squeeze client budgets, levels of optimism are lower as client bravery wanes. more info >> |
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| Tuesday, June 21, 2022 |
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WARC Digital Commerce powered by Ascential is launched to help brand marketers uncover the secrets of how to win in ecommerce |
| WARC, the global authority on marketing effectiveness, has today launched WARC Digital Commerce (www.warc.com/about-digital-commerce), a unique one-stop destination bringing together analysis, best practices and insights for brand marketers and ecommerce leaders to build digital platform marketing strategies and plan for success. more info >> |
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| Friday, May 27, 2022 |
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New WARC Awards for Effectiveness, North America Edition, in association with LIONS, are launched |
| WARC, the global authority on marketing effectiveness, has today launched the WARC Awards for Effectiveness, North America Edition (www.warc.com/awards/effectiveness/north-america). Delivered in association with LIONS (www.canneslions.com/enter/awards), using world-class expertise in award management and judging, this new competition will shine a light on marketing greatness in the region. more info >> |
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| Tuesday, March 29, 2022 |
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Consumer spend on quick-service restaurants in the US to reach $296bn in 2022 as QSR brands navigate inflation, digital and disintermediation |
| The US quick-service restaurant (QSR) category, which adapted at speed during COVID-19, is at the intersection of every current marketing trend and concern, and is well-placed to lead the way on how other category brands can tackle new marketing trends effectively. more info >> |
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| Wednesday, March 16, 2022 |
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WARC Rankings 2022: Media 100 revealed - the world's most awarded campaigns and companies for media excellence |
| WARC Rankings - Media 100, the ultimate independent global benchmark for media excellence, is now released featuring the most awarded campaigns and companies in the world. more info >> |
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| Latest Press Releases |
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"Ashes of the Kingdom" Breaks Barriers to Captivate the World: Chinese Female-Oriented Games Showcase Global Impact
Sept 11, 2024 23:00 HKT/SGT
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Pixotope Forges Strategic Partnership with Happy Elephant Consortium for Asia-Pacific Expansion
Sept 11, 2024 21:00: JST
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Pixotope與Happy Elephant Consortium達成戰略合作夥伴關係，推動亞太地區擴展
Sept 11, 2024 20:00 HKT/SGT
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Pixotope与Happy Elephant Consortium达成战略合作伙伴关系，推动亚太地区扩展
Sept 11, 2024 20:00 HKT/SGT
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Pixotope Forges Strategic Partnership with Happy Elephant Consortium for Asia-Pacific Expansion
Sept 11, 2024 20:00 HKT/SGT
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Sculpting Reimagined: Maxon Releases ZBrush for iPad
Sept 11, 2024 20:00 HKT/SGT
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Belt and Road Summit Opened Today
Sept 11, 2024 18:22 HKT/SGT
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Moody's Reaffirms GTJAI's 'Baa2' Long-term Issuer Rating with a 'Stable' Outlook
Sept 11, 2024 17:28 HKT/SGT
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國泰君安國際獲穆迪重申“Baa2” 長期發行人評級，展望“穩定”
Sept 11, 2024 17:12 HKT/SGT
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国泰君安国际获穆迪重申“Baa2” 长期发行人评级，展望“稳定”
Sept 11, 2024 17:06 HKT/SGT
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Honda Begins Joint Research on AI Technologies with the Indian Institutes of Technology in Delhi and Bombay to Further Advance Honda CI (Cooperative Intelligence)
Sept 11, 2024 16:10 JST
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MHI-MS、駐車場などでの自動バレーパーキング、完成車自動搬送向け事業展開を加速
Sept 11, 2024 14:30: JST
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Honda、協調人工知能Honda CIのさらなる進化を目指し、インド工科大学デリー校およびボンベイ校とAI技術の共同研究を開始
Sept 11, 2024 14:30: JST
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EASD 2024 | 君圣泰医药口头报告熊去氧胆小檗碱（HTD1801）在T2DM中的两项事后分析
Sept 11, 2024 11:51 HKT/SGT
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EASD 2024 | HighTide Therapeutics Presents Oral Reports of Phase 2 Studies
Sept 11, 2024 11:34 HKT/SGT
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More News >> |
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